Introduction to the campaign

There has been opposition to the Sethusamudram project for a number of reasons. These reasons include:

- Religious sentiments: This was a bridge built by Shri Rama, and forms a part of our heritage. Should we destroy this for economic reasons?
- Environmental impact: There are many species of wildlife living in the region sheltered by the bridge. Destroying the bridge and having a major shipping channel through this area would damage their environment and threaten their survival
- Risk of Tsunami: Everyone remembers the horrific Tsunami in December 2004. Experts believe that there are more to come. The bridge provides an important barrier to their progress. Without this barrier, much more of Bharat (India) would be threatened.

Our Campaign
Our campaign has been designed to involve all swayamsevaks and sevikas. Just as the bridge was built by every person putting in their efforts, our campaign to save the bridge needs every swayamsevak to contribute to the effort.

What do we want to achieve?

· The campaign will raise awareness about the issue.
· The campaign will be a demonstration of our intellectual strength. It is traditional for us at the time of Vijaya Dashmi to perform a ‘Shakti Pradarshan’ (demonstration of our strength). In this new age of the ‘intellectual kshatriya’, this campaign is a fitting demonstration of our strength.
· The campaign will demonstrate more commitment than a simple online poll. It is easy to click a few buttons and sign-up to a poll, but writing a short piece is in a different league.